New York Wine & GrapeNews

02

Jan

The Press Deck- 1/2/19~Field Notes ~The Wine Stories that Will Shape 2019~Is Orange Wine the New Rose?~Coolest Northforker Stories of 2018~World of Champagnes and Sparklings To Celebrate the New Year

Julie Hosbach

Category: Industry

Field Notes

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Happy start to 2019! I hope that you took time over the holidays to refresh and enjoy wonderful meals with friends and family. Maura and I traveled to Bedford Hills and Utica, to visit with our respective families, and we made sure that we found every occasion to expose our families to NY wines. They especially go well with my Dad’s homemade pizzas and raviolis, and my father in-law’s Christmas Eve turkey roast with amazing brussel sprouts.
Many of us use the New Year to reflect on the prior year and to refresh our goals for the upcoming year. I like to frame each new year with a theme to sharpen the focus of my professional goals. At B.E.V. NY 2017, I announced during my presentation that 2017 would be themed, “Year of Grafting the Future.” I chose this theme because it was my first year as Executive Director and I intended to build off of the 30 year organizational foundation carefully cultivated by Jim Trezise and Susan Spence. For 2018, I chose the theme, “Year of Pressing the Grapes,” because we gathered a lot of industry feedback in 2017 and formalized it into a strategic planning process in early 2018. We used that feedback to create a refreshed vision, mission and objectives to drive organizational growth.
 
I propose that 2019 be themed as, “Year of Fermenting the Vintage.” We are going to take that excellent juice made in 2018 and start shaping the new vintage of the Foundation. This will manifest in new organizational branding, an updated vineyard survey, refreshed promotional materials, and many more exciting things that we will do to become a better resource and representative for our grape and wine industry.  As always, we welcome your feedback and ideas on how we can work to serve you best.
 
Three Cheers to 2019!
Sam Filler, Executive Director
New York Wine & Grape Foundation